15 Quick Google Ads Fixes You Can Implement Today for More Leads
Improving your Google Ads performance isn’t always about increasing your budget; it’s about refining your strategy. As a leading Digital Marketing Agency in Lucknow, we see many accounts generating steady traffic that fails to convert into sales or leads. Whether you are a local startup or an established brand, these 15 proven fixes—curated by the […]
Building A Brand Is Not A Strategy, It Is A Starting Point | Guide by eMarketters
In the bustling markets of Hazratganj or the rapidly developing tech hubs of Gomti Nagar, every business owner shares a common dream: to create a brand that people recognize and trust. You might have spent weeks picking the perfect color palette, designing a sleek logo, and coming up with a tagline that sounds just right. […]
10 Remarketing Lists To Boost PPC Performance by Best Digital Marketing Agency
Pay-per-click (PPC) advertising is one of the fastest ways to generate leads and sales, but running ads alone is not enough anymore. The real power of PPC lies in remarketing—reaching users who have already interacted with your brand. If you want higher conversions, lower cost-per-click, and better ROI, you must use smart remarketing strategies. In […]
Paid Media Marketing: 8 Changes Marketers Should Make In 2026
Paid media in 2026 isn’t just about outspending the competition; it’s about out-thinking the algorithms. At eMarketters, Lucknow’s premier digital marketing agency, we’ve watched the landscape shift from simple keyword bidding to a complex ecosystem of generative engines and privacy-first data. Last year, Google’s AI-assisted ad creation and Meta’s Advantage+ expansion were the talk of […]
5 Digital Marketing Trends That Will Dominate In 2026
Introduction: The New Era of Business in Lucknow The year 2026 has arrived, and with it, a complete transformation in how businesses connect with customers. Gone are the days when a simple Facebook post or a basic website was enough to grow a brand. Today, the digital space is driven by Artificial Intelligence (AI), immersive […]
Google Algorithm Updates 2025 in Review: 3 Core Updates & 1 Spam Update
Google’s search algorithm updates play a major role in deciding how websites rank on search results. In 2025, Google officially confirmed four major algorithm updates—three core updates and one spam update. Compared to previous years, the number of confirmed updates was lower. In 2024, Google announced seven updates, while 2023 had nine, and 2022–2021 had […]
The real Marketing Batting Isn’t Human Vs AI – its’s quality Data vs Choas | eMarketters
Many business owners think the future of advertising is a scary fight between people and machines. You might hear people asking, “Will AI take my job?” or “Can a robot write better ads than me?” But here is the truth: Marketing Batting Isn’t Human Vs AI. The real struggle is between Quality Data and Chaos. […]
Google Says Ranking Systems Reward Content Made For Humans
In today’s digital era, creating content that resonates with humans is no longer optional—it’s essential. Google’s recent updates emphasize that ranking systems reward content designed primarily for human users, not search engines. This shift is a game-changer for businesses aiming to boost their online visibility. As a Digital Marketing Agency in Lucknow – eMarketters, we […]
Google Says What to Tell Clients Who Want SEO for AI
As AI continues to reshape search experiences, many businesses are asking an important question: “What are you doing for AI SEO?” Google’s Danny Sullivan recently addressed this concern, offering clarity not just for SEO professionals, but also for businesses working with a digital marketing agency in Lucknow like eMarketters. His message was simple but powerful: […]
Google Explains How to Rank in AI Search: What Content Creators Should Focus On
As AI becomes a core part of Google Search, many businesses, marketers, and content creators are asking one big question: How do we stay visible and rank in AI-driven search results? Recently, Google’s John Mueller and Danny Sullivan shared valuable insights on what creators should actually focus on in this new AI era—and the message […]